Editing mainly came down to Matt, this was due to his knowledge of video and audio editing being to a much higher standard then ours. My part played in this process was director; Matt would editor the trailer together using my story boards as a guide followed by me overseeing is result and editing to what I thought was best.
This took us SIX days!
For the trailer we wanted it to finish on a zoomed in image of the 3D Printer, this required the use of Cinema 4D (Again Matts Expertise).
This was the first outcome of the 3D Printer. Our responses where quite positive because we didn’t have much time left before hand in. But Matt in his own time developed a bit more…
- Bingham Road (Childs Bedroom)
- Bingham Road (Present Bedroom)
- Cliff Side
- Lecture Room
- Presentation Room
Our chosen locations where an important decision in our filming; trying to find the best play which will show the emotion and the story to a high standard. When filming the cliff scene we where quite lucky with our timing; it was around sunset and the colour which was being produced on our shots was incredible. Professional film standard.
When starting with filming we started with a Sony 41E Camera, long story short the quality of the filming was rubbish, but luckily Matt our Camera man owned a Canon 550D. The improvement on our shots was increased substantially.
Taking us a total of three days to do all our Production, we thought we where ahead of schedule when we finished.
We under estimated how long editing would take…
Our main idea; an online channel that brings you the latest and exclusive content which focuses in on technological advances. Our channel includes things such as trailers and behind the scenes to the films being promoted by ClipCut. (Inspiration from things such as Vivo)
To secure a futuristic outlook through the channel, we decided to stick to a simplistic colour scheme of grey and white which also helped with our theme of technology. Not only did it achieve this theme, the
colours do not interfere with the clips and images that are also included on the channel which helps attract the audiences eye to the most important aspect of the channel. As the channel developed and more films were produced, categories
would be created on the website to keep the interface easy and quick to navigate.
After deciding to re-brand our logo, we decided to relate the logo to films in which we created two
C’s to show Clip and Cut as well as it relating to an old fashioned film reel, by having it to a similar shape, it expresses the progress of technology through film. After experimenting with colour, we decided that using a maroon and grey looked to corporate so we decided to stick to the grey theme, which also matches the website.
For the first scene (of our protagonists bedroom as a child) we had to create all the drawings (props) our selves.
Having a well-defined target market is more important than ever. No one can afford to target everyone.
We are going to set the start age for our target age audience at 18.
We felt that if we started from an earlier age we would have to make the trailer of Innovate more
suited to a child like audience. When in College and School the views of life can be a bit narrowed minded, compared to when you leave home and go to University or start on your career, our trailer having a Inspirational theme layout, from the age of 18 upwards people viewers would understand our message more clear.
Showing that from a young age of 18-19 anything is possible.
Kate an overachieving technology student becomes inspired and believes she has the ability to create a piece of equipment which can generate food from air particles, her idea if made would change the world forever. When presenting her idea to a company, the company takes a turn on her ideas which she did not expect; belittling her and destroying the possibilities she thought could be generated she gets ridiculed. Resulting in her beliefs in herself being destroyed. What will happen to Kate? Will she give up on her idea and possibly not continue with her technological future? Or will she step back up and prove the company wrong?
Scene One-Kate’s Childhood Bedroom
The scene slowly fades in from darkness, lighting up onto a floor panoramic of a childs bedroom. The room has children’s pictures covering the walls left to right, with a mess of colouring pencils and toys on the floor. The camera slowly flows along with the room, a desk is in camera view.
The shot changes to a closer view of the desk, the surface covered in pens and colouring drawings.
The shot changes coming closer to the pictures pinned up onto the wall, the camera followings the pictures left to right, camera clear and close.
Scene Two-Phillip Ledworth Lecture
The scene begins with over shoulder shots of a man in a suit; giving a lecture to university students on a biography of a failed designer called Phillip Ledworth (His story for-shadows the film).
The shot changes to the students watching the lecturer, Kate sitting in the middle.
The shot changes to Kate’s face.
Scene Three-Kate’s Friends House
The camera follows Kate walking into a house, a friend of hers.
The shot changes to her sat on a sofa, an over the shoulder view focuses on piles of paper on a table in the middle of the room.
The shot changes to the edge of the table, with the papers in view. Kate’s face in shot.
Shot switches back to an over the shoulder view, the writing on the papers is clear.
Shot switches to side view of Kate’s face.
Scene Four-Computer Research
Animation of Computer Research on 3d Printers. Presentation Preparation.
Scene Five-The Waiting Room
Shot raises onto Kate sitting outside a door, as if in a waiting room. Camera is focused on the door, with Kate floated left to door.
Scene Six-The Presentation, an unexpected turn
Shot raises to Kate standing in front of her presentation.
Shot switches to an over Kate’s shoulder view of three people sat at the end of a conference table (Business Men).
Shot switches back to Kate, tone has changed, Kate’s hopes and dreams have been crushed.
Scene Seven-To Breaking Point
Side face shot of Kate walking fast down a corridor.
Back shot of Kate walking down a road, her slowly speeding up into a sprint.
Faraway side view of Kate running up to the end of a cliff face.
Back shot of Kate at cliff edge.
Kate takes her mobile out of her pocket and brings it up to her ear.
Scene Eight-Revisiting The Past
Home – The childhood freak out
Finds the piece of monopoly.
Our opening scene means a lot to me, believing the this has to be taken in with the most care for people to become hooked to the trailer.
This site above contains a short film called “From 1994”, the first shots in this film are of a childs bedroom, this is how we want to start our trailer. A connection to the past for the viewer, our main time in the trailer is 2024, but we are filming in 2014… This bedroom is a connection to us.
Straight in there the group thought that the idea was great and we should develop it.
First hand we went off on doing three individual trailers about the same subjects we had chosen for the original idea, but after begining the story boarding it became apparent to us that this would be incredibly time consuming and we wouldn’t finish on time. So we came to the conclusion we should do 1 trailer and then have 2 other videos done in a documentary style (aboutthefilm).
With these issues finalised are next course of action was the name of our channel, the logo and the name of our film.
It probably sounds like we are going in the wrong order with our processing, but we are taking things in the order which inspires us most and comes to mind first.
I watched this in a lecture in the first term and it popped into my head again when we realised we had to refresh our idea.
Trailers are ways of showing teasers of films before they are released, they can touch peoples emotions and show off the best parts of movies to hook people to want to see them. Even the worst of films can have really good trailers.
Recently watching the ‘Jobs’ movie trailer (filmonstevejobs) an idea came to mind.
We could create a movie trailer for a movie about the person who created the 3d Printer replicator in 2024.